Business Analyst

Role Description -As a Business Analyst, you will play a critical role in analyzing and understanding market trends,user behavior, product, and business performance to drive data-informed decision-making.Your insights and recommendations will contribute to the strategic direction and success of our business. This role requires a strong analytical mindset, attention to detail, and the ability to collaborate withcross-functional teams.

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Responsibilities
● Perform data analysis to identify key business and products insights, trends,and opportunities for improvement.
● Collect, analyze, and interpret user feedback, customer data, and marketresearch to identify user needs and pain points.
● Collaborate with business, marketing, product managers, designers, anddevelopers to define and refine product requirements, features, roadmaps, sales,and marketing processes.
● Conduct competitive analysis to understand market trends, benchmark ourproducts against competitors, and identify areas for differentiation.
● Generate actionable reports and dashboards to communicate productperformance,metrics, and KPIs to stakeholders.
● Assist in user testing and usability studies to gather feedback and validateproduct enhancements.
● Support the product and business teams in conducting A/B tests andexperiments to optimize product features, sales, and marketing functions, and userexperience.

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● Bachelor's degree in Business, Computer Science, or a related field.
● 2 years of experience in business and product analysis, market research, orrelated roles.
● Strong analytical skills with experience in data analysis, data visualization, andusing analytical tools (e.g., Mixpanel, Excel, SQL, Tableau).
● Solid understanding of product development lifecycle and agile methodologies.
● Proficient in gathering and interpreting user feedback, conducting surveys, and analyzing user behavior using analytics tools (e.g., Google Analytics).
● Excellent communication skills with the ability to present complex information in aclear and concise manner.
● Ability to work collaboratively in cross-functional teams and influence decision-making through data-driven insights.
● Detail-oriented with a passion for solving problems and improving user experiences.
● Familiarity with UX/UI principles and usability testing is a plus.
● Experience in the software or technology industry is preferred.

Over and Above Benefits:
● Medical insurance (Self + Spouse + Parents + Kids),
● Accidental insurance (Self),
● Employer's PF Contribution,
● Gratuity: As per the Gratuity Ac

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